Associate Director/Director, Advertiser Solutions, Mobile App
PubMaticNew York, New York, United States · Posted 2 months agoDescription
About the Role:
This is a revenue-critical, quota-carrying role at the center of PubMatic’s Mobile App growth strategy. The Senior Account Executive/Director, Advertiser Solutions — Mobile App is accountable for unlocking and scaling mobile app-specific advertising budgets from brands, in-house buying teams, and agency trading desks, converting that demand into measurable, recurring platform revenue.
This is not just a relationship maintenance role. We are looking for a commercially aggressive, strategically minded seller who can identify and activate net-new mobile app budget, build PMP and PG deal structures that perform, and serve as a field-level advocate connecting buyer feedback directly to Product, Marketing, and GTM leadership.
The right candidate will be a key contributor to PubMatic’s Mobile App revenue targets and will participate actively in the cross-functional GTM taskforce driving PMP growth goals.
What You'll Do:
Revenue Generation & Budget Activation
- Own and exceed a defined revenue quota tied to mobile app advertiser spend on the PubMatic platform.
- Proactively identify and unlock mobile app-specific advertising budgets within brands’ in-house teams and agency holding companies.
- Build and close PMP, PG, and programmatic direct deals structured around mobile app and mobile gaming inventory.
- Develop mobile app auction packages and curated marketplace products that create scalable activation pathways for buyers.
- Maintain a healthy, high-velocity pipeline through disciplined prospecting, forecasting, and deal progression.
Advertiser & Agency Relationship Management
- Lead new advertiser relationships and expand existing partnerships, with primary focus on in-house buying teams at brands and performance-driven agencies.
- Identify the right decision-makers within advertiser organizations to pitch PubMatic’s mobile app value proposition and accelerate activation decisions.
- Conduct structured Quarterly Business Reviews with key partners; track delivery against deal commitments and growth targets.
- Proactively package publisher opportunities that drive incremental yield, aligning buyer need with supply quality.
Cross-Functional Deal Execution & Ramp
- Collaborate with Product, Product Marketing, Marketing, Customer Success, and the Demand Activation Team to structure, set up, and ramp deals from close through delivery.
- Serve as the commercial lead in coordinating internal stakeholders to ensure deal execution is seamless and time-to-revenue is minimized.
- Work with Technical Operations and Publisher Account Management to resolve delivery issues and optimize deal performance in-flight.
- Partner with local and global Ad Solutions teams to package mobile app inventory effectively for buyer activation.
Market Intelligence & Product Feedback Loop
- Systematically capture and communicate buyer feedback on what is working and what is not — covering deal structures, inventory quality, targeting capabilities, and platform UX.
- Translate field intelligence into prioritized, actionable input for Product and Product Marketing to inform the mobile app roadmap.
- Represent the buyer’s perspective in internal planning sessions, ensuring go-to-market strategy reflects real activation barriers and opportunities.
GTM Taskforce Participation
- Participate as an active member of the cross-functional GTM Tactical Taskforce focused on achieving PubMatic’s PMP growth goals within mobile app.
- Contribute deal insights, activation learnings, and buyer signals to taskforce strategy development.
- Execute on taskforce-driven initiatives including targeted outreach campaigns, inventory packaging, and advertiser education programs.
- Attend and represent PubMatic at mobile app and gaming industry events, including marquee conferences, to build pipeline and deepen market knowledge.
Who You Are:
- 5+ years in sales or business development within the digital advertising ecosystem; relevant backgrounds include SSPs, ad exchanges, DSPs, ad networks, ad agencies, gaming publishers, or mobile app publishers.
- Demonstrated track record of meeting or exceeding revenue quotas in a direct sales capacity.
- Solid command of programmatic buying and selling mechanics: pricing models, optimization tactics, audience trends, and buying technologies.
- Proficiency in Excel with the ability to translate data and analysis into compelling business narratives.
- Strong presentation and negotiation skills; comfortable engaging from junior practitioners to C-suite.
- Ability to operate cross-functionally and drive deal execution through internal teams without formal authority.
- Flexible, start-up mindset with proven success in fast-paced, high-accountability environments.
What Will Make You Stand Out:
- Pre-existing relationships with in-house buying teams at performance and brand advertisers.
- Proven track record of packaging and selling mobile app inventory to buyers, with demonstrated PMP or PG deal success.
- Deep familiarity with advertiser organization structures and activation decision processes specific to mobile app.
- Experience contributing to GTM strategy or cross-functional growth initiatives, not just executing against them.
- Understanding of mobile gaming dynamics, in-app monetization models, and mobile-first advertiser KPIs.
Additional Information
Return to Office: PubMatic employees throughout the globe have returned to our offices via a hybrid work schedule (3 days “in office” and 2 days “working remotely”) that is intended to maximize collaboration, innovation, and productivity among teams and across functions.
Benefits: Our benefits package includes the best of what leading organizations provide such as, paid leave programs, paid holidays, healthcare, dental and vision insurance, disability and life insurance, commuter benefits, physical and financial wellness programs, unlimited DTO in the US (that we actually require you to use!), reimbursement for mobile and fully stocked pantries plus in-office catered lunches 5 days per week.
Diversity and Inclusion: PubMatic is proud to be an equal opportunity employer; we don’t just value diversity, we promote and celebrate it. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status
About PubMatic
PubMatic is one of the world’s leading scaled digital advertising platforms, offering more transparent advertising solutions to publishers, media buyers, commerce companies and data owners, allowing them to harness the power and potential of the open internet to drive better business outcomes.
Founded in 2006 with the vision that data-driven decisioning would be the future of digital advertising, we enable content creators to run a more profitable advertising business, which in turn allows them to invest back into the multi-screen and multi-format content that consumers demand.
#LI-HYBRID
Compensation Disclosure
In accordance with applicable law, the below salary range provided is PubMatic’s reasonable estimate of the total compensation for this role. New hires and current team members are typically compensated toward the middle of our pay range. The actual amount may vary, based on non-discriminatory factors such as location, experience, knowledge, skills and abilities. In addition to salary PubMatic also offers a bonus, restricted stock units, and a competitive benefits package.
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