Description
About WPP Media
WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.
WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.
For more information, visit wppmedia.com.
About WPP Media
WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.
WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com
At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:
- Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
- Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
- Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.
Core responsibilities:
- Have a thorough understanding of the clients’ businesses (KPIs, key challenges and how they differ from other brands).
- Understand the key tools and processes critical to the everyday running of the account.
- Managing the day to day output of the team with high quality and high responsiveness to client requests
- Thorough knowledge of the integrated media landscape of brands handled
- Establish relationship with key clients.
- Embedded yourself into the internal team and understood the different specialist teams you work with
- Built a strong, collaborative relationship with your clients, acting as the senior contact across clients.
- Improve outputs and presentation of reviews/planning sessions
- Suggest improvements in ways of working or processes of any clients
- Begin to consult with clients on their business and how Wavemaker can influence business outcomes
- Drive incremental revenue and drive profitability for the team, including but not limited to fee and contract negotiations.
- Lead and deliver all client responses to brief with the team in a strategic way
- Lead planning response from insight and strategy through to execution
- Inspire the team to develop skills and grow
- Manage team workload and bring efficiency at client delivery
- Provide enough and timely feedback/appraisal to direct reports in a thorough and professional manner
Additional responsibilities:
- Managing and being responsive to client requests, appropriately delegating tasks to individual team members.
- Guide team members to develop strategic thinking and integrated media planning skills
- Drive digital acceleration and application of digital planning principles.
- Work closely with the specialist teams to ensure you are up to date with their latest offerings
- Work closely with media partners on responses to briefs or pro-actives.
- Ongoing learning of the client’s category/competitive activity as well as the changing media landscape
- Attending meetings – internal, client and cross-agency
- Always questioning – using the insights at our disposal, either through the strategy team or business science, consider how this might affect the overall communications for clients.
- Take part in new business pitches and provide insightful and comprehensive communication solutions for the agency and its clients
The Candidate:
- This is a leadership role requiring proactivity and a determination to create change.
- You are expected to have experience in digital strategy, communications planning, digital consultancy and execution wherever possible in an agency environment.
- Understanding of programmatic landscape viz, trends, technologies (DMP, DSP, SSP etc.) – Preferred
- Curiosity – always asking meaningful questions, challenging the brief if necessary
- High attention to detail to ensure the team’s output is of the highest quality
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