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Strategic Planning Manager

AnyMind GroupBangkok, Thailand · Posted 1 month ago
Full-time
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Description

AnyMind Thailand is a dynamic and forward-thinking MarTech firm dedicated to providing innovative and effective marketing solutions to our clients. We are seeking a Strategic Planning Manager to develop and implement creative digital marketing strategies that drive measurable results.

What you will do

  • Clarify and analyze briefs provided by the Account Management team to thoroughly understand business challenges and goals, developing proposals aligned with client objectives.
  • Lead communication, influencer and IMC strategic planning processes based on campaign requirements.
  • Conduct in-depth research to gain comprehensive consumer insights and market knowledge, ensuring strategic alignment of all campaign executions.
  • Possess a strong foundation in digital communication and online media strategies.
  • Develop compelling presentations and effectively communicate strategic recommendations to both internal teams and clients.
  • Collaborate closely with Account Executives, Creative Planners, and Biddable/Media Buyer teams to deliver successful campaigns.
  • Represent the agency in client meetings by presenting strategies and providing expert consultations.

Who You Are

  • Bachelor’s degree in advertising, communication arts, marketing, digital media, or a related field
  • 5-7 years of working experience in Communication Strategic Planning and Influencer Marketing or related field
  • Proven experience as a team leader or manager at least 1-2 years
  • Must have knowledge of AI adaptation in the job.
  • In-depth understanding of the digital landscape, key performance indicators, and the ability to propose tracking mechanisms to measure campaign success
  • Exceptional presentation and communication skills
  • Proficiency in measuring campaign performance across various metrics
  • Strong analytical skills and the ability to extract actionable insights from large datasets
  • Ability to thrive under pressure and meet tight deadlines
  • Excellent communication skills in Thai, and English is a must

Why You'll Love It

  • Advanced AI tools for all positions
  • Creative office at Emporium Tower
  • Competitive Salary
  • Performance Review (2 times per year)
  • Annual Performance Bonus
  • Annual Paid Leave
  • Marriage, Compassionate, and Parental Leaves
  • Health Insurance
  • Social Security
  • Monthly, Quarterly, Annual MVP Awards (prizes up to 8,000USD)
  • TGIF and other fun events at office

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