Description
Are you ready to get the Easygo Edge?
With millions of eyes on us every day, we're bringing that momentum into LATAM. This role is about growing our Instagram influencer network across the region: sourcing, onboarding and building relationships with creators who help shape what our brand looks like locally. Spanish is essential, along with a good read on the culture, so you can spot what's genuinely going to land with audiences there.
What you’ll build with us:
Day to day, this means managing influencer relationships, guiding creators on content that performs and analysing what's driving engagement across LATAM. Negotiating deals and commission structures is part of it too, along with staying on top of Instagram trends and what's likely to go viral locally. Instagram partnership experience is a big plus. We're after someone who can pick this up and hit the ground running.
We know that innovation ignites when we build and create together, in person. This is a full-time opportunity at our Melbourne office. You’ll work right where it all happens, surrounded by our fearless crew shipping high-impact work.
Who is Easygo?
We’re a high-growth, high-velocity tech company with millions of eyeballs on us every day. We’re building the future of fearless tech.
We’re the creators behind some of the most popular brands including Stake, KICK and Easygo Games. While they command a fierce global following, our crew is employed directly by Easygo and that’s where the real fun happens.
We’re always looking for people who are hungry, humble and move fast. People who are ready to Unify, Disrupt and Evolve with us.
With us you’ll grow faster and go further. Your work has impact. And that gives you an edge you can’t get anywhere else.
The impact you’ll make:
- Identify, source and onboard new LATAM influencers primarily on Instagram to grow our influencer base across Latin America
- Build strong relationships by providing influencers with ongoing support, guidance and tools to optimise their content and drive engagement
- Handle day to day engagement, communication and relationship management with influencers — conducting all outreach and correspondence in Spanish
- Work closely with influencers to ensure content aligns with brand goals and resonates with LATAM audiences and has the potential to go viral
- Monitor Instagram trends, algorithm shifts and content formats relevant to LATAM communities to guide influencer strategies
- Collaborate with creators to produce witty, engaging and shareable content tailored for LATAM Instagram audiences
- Analyse performance of influencer content, spotting patterns in what drives engagement and what doesn't
- Identify opportunities to scale influencer and affiliate programs across LATAM regions and audiences
- Keep a pulse on crypto, online gaming and affiliate marketing trends on Instagram to ensure competitive advantage
- Track competitor activity and benchmark affiliate and influencer strategies in the LATAM space
Your track record:
- Fluent Spanish speaker — written and verbal proficiency is essential
- At least 1 year of proven experience in influencer marketing with a strong focus on Instagram campaigns and creators
- Demonstrated experience working with LATAM creators, influencers, or audiences across key markets including Brazil, Mexico, Argentina, Colombia or other Latin American countries
- Deep understanding of Instagram features, algorithms and content formats
- Proficiency in data analysis with the ability to use tools such as Creator IQ, HypeAuditor or similar tools
- Strong negotiation and relationship management skills to secure mutually beneficial agreements with influencers and affiliates
- Excellent written and verbal communication skills in English and Spanish for clear, engaging communication with influencers, affiliates and internal marketing teams
- Problem solving mindset with the ability to identify issues, troubleshoot quickly and propose creative solutions to optimise campaign performance
Bonus points if you also have:
- Portuguese proficiency (spoken and written) - this is highly desirable given Brazil's scale in the LATAM market
- Experience running campaigns across Meta platforms and familiarity with influencer campaign tools
- Deep familiarity with LATAM cultural nuances across key markets (e.g. Brazil, Mexico, Argentina, Colombia, Chile)
- Exposure to crypto, gaming or betting industries — nice to have, but not essential
Here are our benefits and perks:
Sharpening your edge
- The ultimate sandbox. Exciting, on-the-job learning opportunities.
- 1 in 3 of our people level up their roles every year. If you deliver, you move.
Competitive pay and bonus scheme
- Market-synced pay that respects your craft and location.
- Performance-based bonus recognition based on your impact (up to 20%).
- Help us build our crew and get paid for it with our high-value referral bonus. Because great people know great people.
Other perks
- 18 weeks paid parental leave for primary carers
- Smooth Parental Return: Ease back into work with 12 weeks of transition support, including fully paid Fridays off during your first three months back
- Access to Employee Assistance Program
- Wednesday massages
- In-house baristas serve you free coffee, fresh juices and smoothies.
- Daily catered breakfast and regular company-wide events.
- Snack walls and drink fridges on every floor.
- Fun, modern office spaces. Pool tables, table tennis, gaming consoles and an F1 simulator.
We play fair. We hire fair.
True to our value of ‘Play fair’ we always hire fair. Our work and our brands are fuelled by our diverse culture. We hire for talent and grit. But we never discriminate. Your race, religion, nationality, gender identity or expression, sexual orientation, age, marital, veteran, or disability status won’t affect our hiring decision, or your trajectory here. Come as you are and get the Easygo edge.
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