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Content Manager

ScangroupKenya · Posted 2 months ago
Full-time
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Description

Role Summary

The Content Manager is responsible for overseeing the creation, editing, quality assurance, and publishing of content across digital platforms. The role ensures all content is accurate, engaging, brand-aligned, and optimized for audience engagement while supporting clients' business and communication objectives.

Key Responsibilities

  • Manage content quality and ensure all published content meets editorial and brand standards.

  • Edit and proofread content for clarity, accuracy, consistency, grammar, and style.

  • Verify facts, statistics, dates, names, and other content details before publication.

  • Review and approve content before client submission or publication.

  • Write, edit, and adapt content for websites, social media, and digital campaigns.

  • Collaborate with Creative, Client Service, and Strategy teams to develop effective content solutions.

  • Work with regional and global teams to ensure consistency in messaging across markets.

  • Manage social media content and community engagement where required.

  • Monitor content performance, audience engagement, and competitor activity.

  • Train, guide, and support copywriters and content contributors.

  • Manage external content partners and digital agencies where applicable.

Role Requirements

Education

  • Bachelor's Degree in Communications, Journalism, Marketing, Public Relations, or a related field.

Experience

  • Minimum 5 years' experience in content management, digital marketing, journalism, advertising, or communications.

  • Experience creating and managing content for digital and social media platforms.

  • Agency experience is an added advantage.

  • Experience with CMS platforms such as WordPress is preferred.

Skills & Competencies

  • Excellent writing, editing, and proofreading skills.

  • Strong understanding of digital content and social media best practices.

  • Exceptional attention to detail.

  • Strong communication and presentation skills.

  • Creative thinking and storytelling ability.

  • Ability to manage multiple projects in a fast-paced environment.

  • Strong stakeholder management and collaboration skills.

Company Overview

Ogilvy Africa is the continent's largest agency network, serving over 40 countries through a team of approximately 900 professionals across Central, East, and West Africa.

As part of the global Ogilvy and WPP network, we partner with leading brands to drive growth through creativity, data, content, and technology. Our integrated One Ogilvy model delivers solutions across Advertising, Branding & Content, Experience, PR & Influence, and Media.

Beliefs at Ogilvy

  • People Need Regular OS Upgrades – Continuous learning and growth are essential.

  • We Need More Cows Than Milkmen – We value practitioners who lead through action.

  • Creative About Creativity – Creativity powered by data, content, and technology drives growth.

  • Diversity Is a Competitive Advantage – Different perspectives make us stronger.

  • Collaborative Advantage > Competitive Advantage – Great partnerships create great outcomes.

  • Team Individual – Team success comes before individual recognition.

  • Fail Often, Fail Fast – Experiment, learn quickly, and continuously improve.

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