Description
Who We Are
VML is a leading creative company that combines brand experience, customer experience, and commerce, creating connected brands to drive growth. VML is celebrated for its innovative and award-winning human-first work for clients including AstraZeneca, Colgate-Palmolive, Dell, Ford, Microsoft, Nestlé, The Coca-Cola Company, and Wendy's. In 2026, VML was named Campaign’s Global Network of the Year and ranked #2 Creative Network of the Year at Cannes Lions. VML’s global network spans 55+ markets with principal offices in Buenos Aires, Kansas City, London, New York, São Paulo, Shanghai and Singapore.
VML is part of WPP, the trusted growth partner for the world's leading brands. Powered by exceptional talent and our agentic marketing platform WPP Open, WPP unites cutting-edge media intelligence and data solutions, creativity, production, enterprise solutions and expert strategic counsel.
For more information, please visit www.vml.com and follow along on LinkedIn #WeAreVML.
Este es el reto:
Buscamos un/a Copywriter Creativo/a con mirada creativa y estratégica, capaz de transformar ideas en mensajes memorables y construir narrativas que conecten con las audiencias.
Una persona exigente con la calidad de su trabajo, con atención al detalle y capacidad para definir el tono de voz de una marca, desde una gran campaña hasta el mensaje más pequeño.
Alguien con criterio propio, autonomía y capacidad para trabajar en equipos multidisciplinares, aportar su visión, defender ideas y liderar propuestas creativas.
Además, deberá conocer los códigos de los diferentes canales y formatos para adaptar los mensajes y conseguir que cada comunicación sea relevante para su audiencia.
Buscamos una mentalidad innovadora, espíritu inconformista y compromiso con la excelencia creativa en cada proyecto.
Requisitos:
- Más de 4 años de experiencia como redactor/a creativo/a en agencia creativa o cliente.
- Experiencia desarrollando conceptos creativos, campañas y piezas de comunicación con una visión estratégica.
- Experiencia creando textos audaces, breves y dinámicos adaptados a diferentes plataformas y formatos.
- Se valorará experiencia en entornos digitales, especialmente social media y UX/UI copywriting.
Tus principales retos
- Participar en el desarrollo de campañas y proyectos creativos desde la conceptualización hasta la ejecución.
- Trabajar de forma autónoma y colaborativa con equipos internos, cliente y perfiles multidisciplinares.
- Gestionar diferentes proyectos, organizando prioridades y plazos sin perder el foco creativo.
- Aportar una visión estratégica y elevar la calidad de las propuestas
Requisitos imprescindibles
✅ Portfolio sólido con proyectos relevantes, detallando tu rol, aportación y resultados obtenidos.
✅ Experiencia demostrable como redactor/a creativo/a en agencia.
✅ Excelentes habilidades de comunicación escrita y oral en castellano.
✅ Catalán será un plus.
✅ Búsqueda constante de la excelencia y la innovación en cada proyecto.
- Se valorará:
🌍 Nivel de inglés y experiencia trabajando con cuentas globales.
Beneficios de trabajar en VML
- 🧐 Flexibilidad horaria
- ✈️ 22 días de vacaciones al año
- 💻 Modelo híbrido o presencial.
- 🎓 Plan de carrera personalizado y formación continua
- 🙌 No tenemos dress code. Ven como quieras a trabajar.
- 🛍️ Descuentos exclusivos de WPP.
- 💳 Acceso a Cobee
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